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ConsumerLab.com Annual Vitamin & Supplement Users Survey and Survey Report Every year, ConsumerLab.com conducts consumer research of thousands of people who use dietary supplements and nutritional products. The annual survey focuses on perceptions of specific brands and merchants. In addition to helping ConsumerLab.com identify brands to be tested its ongoing Product Reviews, analyses of the results provide unparalleled comparative market research, including extensive demographic analyses by brand and merchant. 2008 ConsumerLab.com Survey of Vitamin and Supplement Users: The 2008 Survey is based on responses from 6,000 supplement users. Survey Report (and Special Analyses) - See the report brochure. The 2008 Survey Report includes robust information for each of the leading 47 brands and 30 merchants. The report also shows the popularity of over 1,000 additional brands and merchants rated by respondents. Brands Covered (Sample size per brand of 100 to 1,600 respondents) Bluebonnet Carlson Labs Centrum Country Life CVS Gaia Herbs GNC Jarrow Julian Whitaker Kirkland (Costco) Life Extension Foundation Member’s Mark (Sam’s Club) Metagenics Natrol Natural Factors Nature Made Nature's Bounty Nature's Life Nature's Plus Nature's Sunshine Nature’s Way New Chapter Nordic Naturals NOW Foods NSI (Vitacost.com) Nutrilite One-A-Day Pure Encapsulations Puritan’s Pride Rexall RiteAid Schiff Shaklee Solaray Solgar Source Naturals Spring Valley (Wal-Mart) Standard Process Sundown Swanson Thorne Research Trader Darwin (Trader Joe’s) Twinlab USANA Vitamin Shoppe Vitamin World Walgreens Merchants Covered (Sample size per merchant of 100 to 1,131 respondents) Albertson's Amazon.com BJ’s Costco CVS Drugstore.com Eckerd GNC iherb.com K-Mart Kroger Life Extension Foundation Longs Nutrilite Puritan's Pride RiteAid Safeway Sam's Club Shaklee Swanson Target Trader Joe's USANA Vitacost.com Vitamin Shoppe Vitamin World Walgreens Wal-Mart Whole Foods Wild Oats See the report brochure. Contact Lisa Sabin (Lisa.Sabin@ConsumerLab.com) to purchase the report and special analyses. News Release – Read about key findings from they 2008 survey. back to top
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