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Posted April 28, 2017
Marketers of Weight Loss System Agree to Settle FTC Charges of Deceptive Claims
On April 21, 2017, the FTC announced the marketers of the NutriMost Ultimate Fat Loss System (NutriMost, LLC and NutriMost Doctors, LLC) agreed to settle charges they made false claims about the product.
The NutriMost System was advertised as using "breakthrough technology" and "personalized supplements" to help consumers permanently lose "20 to 40+ pounds in 40 days, without a restrictive diet. It was sold in at eight NutriMost locations in the Pittsburgh area and by franchisees and licensees nationwide.
According to the FTC, marketers did not reveal to customers until after they bought the system that they would have to consume a very low-calorie diet (about 500 calories a day) in order to achieve the weight loss advertised.
The settlement prohibits NutriMost from making misleading weight loss and health claims about its products, and requires any future claims to be supported by competent and reliable scientific evidence. The settlement also includes a $32 million judgement; however, all but $2 million of this was suspended due to the financial status of the company.
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To read the FTC's press release, use the link below.