NatureCity, LLC, has agreed to settle Federal Trade Commission (FTC) charges that they deceived consumers by making false claims about their TrueAloe and AloeCran products. As part of the settlement, the company is barred from making false and unsubstantiated health claims about the products, and will pay $537,500 which may be used to refund consumers.
According the FTC's complaint, NatureCity claimed in advertising and marketing materials that TrueAloe capsules and AloeCran powdered drink mix could improve cholesterol and triglycerides, relieve chronic pain, and mitigate or treat various diseases and health conditions, including ulcerative colitis, diabetes, and acid reflux, but these claims were not supported by scientific evidence.
The settlement bans NatureCity from making claims about its products without competent and reliable scientific evidence and must "clearly and conspicuously disclose to consumers all material connections with anyone providing an endorsement." It also imposes a $18.7 million judgment against NatureCity which will be partially suspended after they pay $537,500.
For other Recalls and Warnings click HERE.For information about reporting serious reactions and problems with medical products to the U.S. Food and Drug Administration through its MedWatch reporting program, please go to http://www.fda.gov/medwatch/how.htm.
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