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Posted December 17, 2008

Airborne Settles Over False Advertising -- $7 Million to States

On December 17, 2008, the Seattle Times reported that Airborne Health, makers of a top-selling product marketed as a cold prevention and treatment remedy, signed a $7 million settlement to settle false advertising claims leveled by 32 state attorneys general and the District of Columbia.

The settlement bars the company from claiming that any of its products fights germs, treats cold symptoms or prevents colds, flu and infections unless it can back up those claims with "reliable and competent scientific evidence."

In August, Airborne agreed to pay up to $30 million to settle false-advertising accusations made by the Federal Trade Commission and consumers in a private class-action lawsuit filed in California. (See 8/14/08 posting.)

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