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Posted July 06, 2012

Centrum Multivitamins: Breast and Colon Health Claims Pulled

On July 5, 2012, Pfizer Consumer Healthcare announced it will withdraw breast and colon health claims from its Centrum multivitamin advertising and labels, and will revise health and energy claims made on other Centrum products. The change comes in response to concerns expressed by the Center for Science in the Public Interest (CSPI) that the claims mislead consumers and imply that the vitamins offer protection from cancer.

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