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Posted September 8, 2012

Medifast Settles False Advertising Suit

On September 7, 2012, Jason Pharmaceuticals Inc., a wholly owned subsidiary of Medifast, agreed to pay a $3.7 million civil penalty and meet new compliance requirements as part of a settlement with the U.S. Department of Justice and the Federal Trade Commission.

The agreement resolves a federal complaint brought against the company over the lack of scientific support for the claim that consumers could "lose up to 2-5 pounds per week," which was made in advertisements for the "Medifast 5 & 1 Plan."

Jason Pharmaceuticals did not admit liability as part of the settlement.

Medifast offers a range of products promoted for weight loss, including high-fiber, low-fat packaged foods and protein drinks.

See's Review of Protein Drinks for tests of related products.

To learn more about the settlement, use the link below.